Scaling Up the AERA Brand

BRANDING PRINT PRODUCTION
PROJECT MANAGEMENT
SOCIAL MEDIA PUBLICATIONS DESIGN

As the lone in-house graphic designer embedded in the American Educational Research Association’s Publications Department, I developed a brand guide to support AERA’s recent rebrand, standardized the association’s visual styles, led the design and production of the 2017 AERA Annual Meeting program book, produced handbooks for members, and built out thousands of digital branding assets to unify the association’s voice across hundreds of international membership groups.